Power Marketing is a leading digital marketing agency based in the city of Nadi, Fiji Islands. We have been providing digital marketing services to Fiji businesses since 2015 and later expanded our clientele to Australian, New Zealand and UK businesses from 2017. We provide technical digital marketing services such as website development, search engine optimization, graphic designing, newsletters and social media marketing. In addition we provide more strategic and marketing based services through our partners in Sydney, Australia – Startup FMCG.
Our team consists of experienced digital marketers such as Akseer Khan, our digital director who has worked with over a 100 businesses and understands the technical world of digital marketing. Anthony Harb, who has over 27 years of experience in startups, marketing, mentoring and business development. In addition, our website designers and graphic designers have worked on over 100s of brands all around Australia, New Zealand and Fiji.
Digital Marketing Projects in Australia
We have a wealth of experience in the Australian market as a majority of our clients are Fiji based businesses who are consistently targeting the Australia audience. In addition, since 2017 a number of our projects have been for Australian businesses who are based in Australia. We have a clear understanding of what an Australian consumer needs and we are able to communicate this message through digital means.
The following are some of our projects for Australian businesses:
Tom and Captain – Website, Social Media & SEO
Pacific Island Living – Website & SEO
World Resorts of Distinction – Website & SEO
Tom Blachford Photography – Website
Coco Fiji Beauty – Website, Social Media, Graphics & SEO
Startup FMCG – Website, Graphics & SEO
Small Giants Advisory – Website & SEO
MedNow – Website & Branding
In addition, we have clients who are based outside of Australia but target the Aussie market. This largely consists our tourism based clients:
Tokoriki Island Resort – Website, Graphics & Email Marketing
Bula Bride – Website, Graphics & Email Marketing
South Sea Cruises – Website & Email Marketing
Awesome Adventures – Website
Blue Lagoon Cruises – Website
Malamala Beach Club – Website & Graphics
Plantation Island Resort – Email Marketing & SEO
Fiji Gateway Hotel – SEO
Totoka Hair & Makeup – Website, Email Marketing, Graphics & SEO
Why Work With Us?
Well, in simple words – we are a much cheaper alternative to an expensive developer, designer, marketer in Australia.
You will get the same (or better) quality of output from us compared to a website developer, social media marketer or graphic designer in Australia.
What makes us cheap?
- We are based in Fiji! Less expensive economy enables us to charge less to our clients.
- We don’t work from a fancy office but all our team members work from home.
- We charge according to time rather than value. In other words, a website typically takes us 30 – 80 hours and we charge based on the time it takes us rather than who the website is for.
Besides the dollars you spend, we are also a team of experienced digital marketers who have considerable experience in all aspects of digital marketing needed to succeed in the Australian market.
We look for trends and recommend to our clients ways they can stay ahead of the curve. We work towards simplicity and business processes that promote growth.
What Exactly Can We Do?
Our core business services are website development, SEO and social media management. As secondary services, we provide Startup Mentoring & Business Development support, Graphic Designing, Custom Logos and Email Marketing. We are best suited to provide these services to new and small businesses, or to those businesses that are trying to reach into the South Pacific market. However we are not limited to these types of businesses and can in fact be stretched to provide support to larger corporations.
Website Development for Australia
We are experts (and we mean genuine experts) in WordPress websites, with over 50 WordPress websites developed by our team in the last 4 years. We have done it all when it comes to WordPress websites. From sophisticated websites for Fiji Airport Limited to simpler websites such as a corporate website for Raffe Hotels & Resorts.
We can develop any kind of website using WordPress, however the question comes to the website design. Website designs are a complicated topic in Australia as different businesses carter to different kinds of business customers. There are 3 (main) approaches to website designs:
A off the shelf template design from a theme store such as Themeforest. This is cheapest method as the website is already designed, we just need to implement, change the content and launch. Usually a template based website would cost around $800AUD – $1500AUD depending on the amount of content and modifications.
The second method of a website design is to find reference websites for us that we can use and design a similar website to that. You are free to pick more than 1 website which we can convert into your own new website. With website development now into its 3rd decade, a lot of websites and designs have been created in some form and therefore a lot of businesses in Australia and around the world take design ideas from other established brands. Pricing for these sorts of websites start from $1200AUD and can reach around $4000AUD.
The last and final method of website design is to custom create a design and we can work from there. There is a whole process leading to the design stage and there are some clear cut benefits of custom designing a website. Either we can do this for you with your inputs and briefs or you can provide us a design. A custom website takes a little more effort than the above two methods and therefore it can cost around $1500AUD to $5000AUD.
Search Engine Optimization for Australia
SEO is the most technical service we provide and it is also the most long term service in terms of commitment and patience.
Our minimum SEO package includes “technical SEO” which means for us to set your website in terms of changing and adding codes necessary for SEO. This is a minor part of SEO however still needed and effective to better rank in searches. Our minimum SEO package is a days worth of work and covers all the basics of SEO execution.
Our second level of SEO service includes copywriting and doing larger technical changes. We normally prefer working on WordPress websites as they are better for SEO, however in the recent years we have seen a larger number of businesses in Australia have began using Squarespace and Shopify. This is usually a 2 month project which involves data reading and then converting that knowledge into better SEO for your websites. Our clients are free to hire their own copywriters, however we would still be heavily involved in the process.
The third level of SEO service includes the above two levels and creating more backlinks for the website to grow domain authority. Check your domain authority on some popular tools such a ahref or Website SEO Checker. Building backlinks takes the most effort and can be a 6 month project for competitive markets.
Social Media Marketing for Australia
What’s on trend? TikTok? Facebook? Instagram? LinkedIn?
Or maybe your business is not affected by trends at all but you fit a certain genre of audience that are meant to a certain platform.
We provide a wide array of social media marketing services for Australian businesses. From graphic designing, sponsored advertising, auditing, content creation, page management, strategic development and as an outsourced sales and support. Our social media prices and packages is based on business needs.
We are best used for our core services as website developers, social media marketing support and SEO specialists. We have proven experience in the Australian market and understand how to approach the relationship between a digital marketer and a client. A lot of businesses in Australia outsource to other countries and in this similar manner you can outsource digital marketing services outside of Australia. Our team is ready to provide you with our best work!
